Zamna Festival Côte D'Azur

Adapting a global festival identity into motion-led campaign content for its French edition.

The Challenge

Zamna is a globally codified brand — born in Tulum, instantly recognizable anywhere in the world. The Côte d'Azur edition needed campaign content that honored that global aesthetic while feeling native to a new setting. Miss in either direction and it reads as a copy-paste or an off-brand imitation.

Year

2025

Industry

Music & Festivals

Project Type

Event Campaign

Services

/

Video Editing

/

Motion Design

/

Visual Communication

Timeline

6 weeks

Our Approach

The edit style did the localizing: Zamna's visual codes stayed untouched while pacing, atmosphere and setting carried the Riviera identity. Motion design led every deliverable because festival audiences decide in the first two seconds of a Reel each piece was engineered first for the scroll, then for the story, amplifying the lineup and building anticipation across social and digital campaigns.

Campaign films

Lineup and promotional edits cut to carry the festival's energy into feeds and ads.

Motion system

Animated assets built for social and digital, consistent with Zamna's global visual language.

Results

Visual Communication and
Content Created

vertebra®

Zamna Festival

Music & Festivals

Dark gradiend background

Official channels

Global brand

Debut

First time in Portugal

Sold Out

Sold Out Event

We managed to create all the content for the first time of No Art in Lisbon.

From Motion Design to Video editing, we supported all of this edition communication from the brand and guests of the event.

What they said

Great work

Test name

vertebra®

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